Have you decided to add a shed to your dacha? Or do you dream of building a garage for your “iron horse” yourself? Perhaps you actually want to dedicate your life to the construction industry and engage in this business professionally? Well, in any case, you will find various VKontakte communities that are dedicated to this topic useful!
In our article, we decided, according to tradition, to review the most popular and informative groups and public pages, which are regularly updated and can please you with excellent content on the topic. Of course, there are a lot of different virtual clubs on VKontakte about construction. But there is no point in getting into everything. You just need to join those whose descriptions you see on this page.
Public of the same name
The largest community dedicated to construction is VKontakte. It has a record number of subscribers - 184 thousand users! True, not all of them are real people - quite a lot of them are fakes. But it doesn't matter. You can find this public page at this address: https://vk.com/stroyka_vk An open wall for comments, interesting posts, some advertising and more than forty discussion topics. In particular, you can talk about work (find it or offer it), ask something about roofing, electrical, doors and windows. In general, everything is very conveniently divided into thematic discussions. And this is an excellent storehouse of information and other people's experiences that you can learn from.
Stroyportal is the No. 1 construction portal in Russia.
Friends, we meet again on Stroyportal - the very place where all the information about construction and repair is concentrated. Everything you wanted to know about modern technologies and innovative materials has already been collected here for you.
Have you started building your home, but don't know where to start? Tens of thousands of proposals from industry professionals, architects, engineers, and craftsmen are at your service.
Do you want a unique design that fully reflects your personality? Take a look at the interiors from the portfolio of specialists; perhaps one of them will create exactly what will fully meet your desires.
Does the finishing require special materials? We have everything from fasteners to wallpaper, from tools to furniture, from building sand and cement to interior trinkets. Moreover, if you need to select household appliances and find someone who will install them, you can also do this here, with us, in literally two “clicks”.
It doesn’t matter whether you need to build a permanent house or choose a rug for the bathroom - you can find everything you need, without leaving your home, on Stroyportal.
If construction, decoration and repair are your profession, we have great news for you: here your abilities and skills will be appreciated. After all, Stroyportal’s audience is hundreds of thousands of people, and among them you will definitely find someone who needs your services. Here you can find colleagues and discuss pressing issues with them, share your skills, and establish strong business relationships.
For your convenience and speed of work, we have organized the information in such a way that searching through it is easy and intuitive. Here, for example, there is a huge and truly unique photo collection, including a variety of interiors, exteriors of houses and plots and landscape solutions, the design of which was developed by leading Russian and foreign experts.
Especially for you, we have collected the most interesting projects, news from leading companies in the construction industry, and useful recommendations on the choice of materials and technologies. In the extensive catalog you can find absolutely everything that is needed for craftsmen and their customers, and it is possible to compare selected products and services. If you were unable to find what you had in mind, you can always announce a tender - you will be surprised how quickly a satisfactory solution will be found, because thousands of companies will receive information about your application!
We are glad that you came to us. Welcome home!
Suburban construction
Here you will not find useful advice on how best to putty a wall or dig a well. However, there are quite a few different country house projects in this community. Why don't I lend you a couple if you're up to it? You can find the community here: https://vk.com/zagorodnoestroitelstvoiproekty Here you can also find ten photo albums with very interesting images. Apartment interior designs, photographs from the construction of country houses, frame houses, photos of the roof replacement process and much more. You will also find a discussion of various topics here, but the questions are not covered as well as in the previous case. However, in this open group you will find a lot of interesting information if you are interested in the construction of VKontakte. By the way, especially for such people, there is an application on the social network called Tropical Island, where you have to arrange your own island.
Group and its packaging
The first thing I focus on is the group/public page, because this is where your target audience will be located, who will buy your product or service in the future. With the help of a group, you will attract interested people, interact with them through content, think through a sales funnel, and determine the required number of touches for a user to buy your product.
So you created a group and it’s empty. What needs to be done for her to start selling?
Correct answer: pack correctly.
What do I mean by packaging?
- group design
- content
- group description
- pinned post
And now we will go through each point for a clear example.
Group header and avatar
What should be on the cover?
- Your USP ( we recommend taking a look at the article “How NOT to write a USP”
). - A phone number or website so that a person can contact you and leave a request for a measurement.
- Company logo or your photo if you are promoting a personal brand.
Above I described what I consider necessary for placement on the header, but that’s not all. On the header you can place whatever you consider necessary. Calls to action, make the cover dynamic and give away prizes. There are many options, experiment.
Avatar
- this is your logo and the first thing people pay attention to. And the more it is remembered, the better. But don't go overboard with bright colors.
Status
— imagine that the name of your community has been closed to you and through the status you need to describe in as much detail as possible what you or your company do. Do it.
Group Description
— here you need to tell more about your company. Why a person needs to contact you (benefits and advantages over other companies). People love numbers, so talk about the date the company was founded, the number of projects completed, and how many reviews you have.
Pinned post
- a place where you should talk about current promotions, or tell the story of how you did a turnkey renovation, describe all the stages and attach before/after photos.
We've sorted out the design and it's time to move on to the next point.
Content
I divide the content by percentage. Informational - 40%, selling - 30%, entertaining - 15% and stories - 15%. In terms of publications, I advise:
- Portfolio
. Publish photos from new objects or completed projects. This inspires trust among the target audience; they immediately understand what they will give their money for, and after which they will be ready for higher checks. - Adviсe
. This is a separate section that is worth paying attention to, but not going too far. You show your audience that renovating/assembling a kitchen/making a suspended ceiling is difficult and in order not to complicate their lives, they should turn to you. - GIFs and beautiful pictures
of interior design collect a large number of likes and reposts, but you will not get any benefit from them. But you can “dilute” the content with their help. - Competitions
.
The topic is quite interesting, but coming up with a prize is not such an easy task, because someone gives 1000 rubles, someone gives a bedside table, someone a design project. In the last two options, we get into our target audience, and if we take prizes such as 1000 rubles for a phone, then there is a chance that freeloaders will flood into the group. (How to make a competition interesting for subscribers and make money from it? Read the article: 9 tips for holding competitions on social networks) - Company
. This category includes stories about company employees, congratulations on their birthday and other “internalities”.
And now the group has been formed, filled with content and it’s time to move on to promotion methods.
Veles
An open group that is very interesting for builders, as well as for those who want to become one. You can find the community here: https://vk.com/club46666318 Fifteen topics with discussions, two hundred photos and a wall with various tips. Starting from recommendations from landscape designers, professional designers and builders who have been in this field for many years. If you love to read, this community wall is what you need! Although it is updated not as often as we would like, what has already been published here should definitely be read. You will gain a lot of new and interesting information. So we looked at three communities about construction in VKontakte. Join them and increase your level of knowledge to the maximum. Remember that it is never too late to learn, and there is no limit to perfection!
Construction of a bicycle path from Lenta to Komandor in Sosnovy Bor has begun
Work has begun on the construction of the third, final part of the bike path from the Lenta hypermarket to the Komandor recreation center through Lipovo at the expense of LNPP. Chairman of the housing and communal services management committee Anton Kobzev conducted his raid around the city today at the site where work began. We tell you how the future bike path will go and when it will be built.
The construction of a bicycle path from “Lenta” to “Commander” in Sosnovy Bor has begun.
The Chairman of the Housing and Public Utilities Management Committee told reporters that the construction of another 3.5-kilometer section of the bicycle path popular among citizens is fully paid for by Leningrad NPP. “We saw how popular the first and second stages of the bike path are among residents. Athletes use it, and families with children and strollers go for walks. We are glad that such facilities are appearing in the city. I think many townspeople support this,” said Anton Kobzev
.
At the initial stage of work, the chairman of the committee expressed only two comments: “It is necessary to place a passport of the object so that the townspeople understand what is happening here, what the prospect is, because of which temporary inconveniences have been created that make it difficult to get to the beach. The second question follows from the first - it is necessary to equip a temporary descent to the beach.”
, Evgeniy Saratov, spoke in detail about the object itself.
.
Which way will the bike path go?
— From Lenta to the observation deck, the bike path will run along the highway. Here, the desire of the residents of the village of Ruchi not to build a bicycle path through the forest and beach was taken into account. In the area of the observation deck in Lipovo, she will go down towards the bay and go through the forest to the Komandor recreation center. She will cross the stream and with a minimum amount of cutting or even without it, practically between the trees, she will reach the recreation center.
The passport of the object, which will appear in the coming days, will include a diagram, deadlines and contacts of persons responsible for construction.
When will the bike path be completed?
“This year, work will be carried out before the onset of frost, as long as the weather permits. We plan to complete construction by the middle of next year. There is funding from the Concern. Today we are importing sand and materials necessary for construction.
About the descent to the beach
— The project also provides for a descent to the beach. It will be located near the bus stop and will be flat so that citizens with limited mobility can use it.
About the repair of the first part of the bike path
When asked about the repair of the first part of the bike path in the area of the city beach - in several places the asphalt surface has noticeably swelled - Evgeny Saratov replied that the contractor will carry out warranty repairs of the bike path this or next year.
Earlier, Mayak reported that the head of Sosnovy Bor announced plans for a bicycle path in Lipovo and the Chaika camp.
